In this episode of Suncast, host Jim Williams sits down with businessman and former gubernatorial candidate Jeff Apodaca for a blunt and data-driven conversation on what’s holding New Mexico back—and how to fix it. Apodaca, drawing on both private-sector experience and deep family political roots, lays out a vision for job creation, investment in rural communities, and breaking the cycle of poverty through economic accountability. From underutilized state funds to missed opportunities in tech, healthcare, and cannabis, Apodaca critiques the status quo while offering practical, bipartisan strategies to unleash New Mexico’s full potential. 🔍 Topics discussed: - Mismanagement of state investment funds - Growing jobs through private-public partnerships - New Mexico’s leadership crisis - The cannabis economy and beyond - Lessons from the Apodaca family legacy Whether you're a voter, policymaker, or business leader, this episode is a wake-up call for bold, accountable economic leadership in the Land of Enchantment.